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Judge Profile

Lucy Barrow
Director of Marketing and Business Development
Longcroft Luxury Cat Hotel

Lucy Barrow, Director of Marketing and Business Development had a career spanning over 15 years in senior management and business development in The City before finding her true calling and joining the Longcroft management team. Her strategic and analytical approach has been integral to Longcroft’s growth and development from one cat hotel to 20 thriving and successful locations today.  She has been instrumental in the development and growth of the infrastructure developing bespoke marketing plans using her in depth knowledge of franchising. 

Lucy enjoys keeping fit, entertaining her 2 beautiful children, watching films and reading.